Today’s cases
- Glass everywhere, tiny vent cuts.
- Fans both push and pull in the same open volume.
- Hot air hangs around the motherboard and memory.
- More fans ≠ better airflow — just more noise and LEDs.
Stop recirculating heat.
Start ducting it out.
New World Cooling is an open-case, side-ducted airflow system for modern DDR5 builds. Cold air in from the front, hot air out the back and top. No RGB circus. Just physics.
v1 is tuned for Lian Li-style ATX layouts and high-TDP CPUs. Glass optional, airflow mandatory.
Cold in
Hot out
Hot up
Front fans → duct
CPU chimney
One big side duct over the board, with a dedicated CPU chimney. Cold air path is isolated; hot air gets only two choices: out the back or out the top.
The airflow problem nobody fixed
Most “gaming” cases are just RGB boxes that swirl hot air around the parts that actually need to breathe: CPU, VRMs, RAM, SSD, GPU. We’re done with that.
New World approach
- One continuous duct over the entire board.
- Dedicated inner duct just for the CPU cooler.
- Raised rear platform with exhaust fans only.
- Hot air has a one-way street: out the back and up.
v1 duct layout
Open-case prototype tuned for brutal realism, not show-floor photos.
Main side duct
A clear, thermal-safe duct covers the full motherboard plane. Three front-side fans feed only cold air into this space:
- Fan 1: feeds the CPU inner duct.
- Fan 2: feeds the rest of the board (VRMs, RAM, SSD).
- Fan 3: feeds the raised rear platform volume.
CPU inner duct
The CPU cooler sits inside its own “chimney” inside the main duct, with its own exhaust path straight up and out. No mixed air from the GPU or PSU is allowed back in.
Result: the CPU gets the cleanest, coldest air we can give it, and hot exhaust never loops back over the socket.
Why it matters
It’s not just “runs cooler.” It’s how your whole system behaves long-term.
Lower peak temps
Ducting and separation mean your heat has somewhere to go. Prototypes are already seeing ~5–10°C drops under load versus the same hardware in a glass box.
Less fan spam
Smarter airflow path > 10 more RGB spinners. Fewer fans, less noise, easier cable management, more headroom for actual work or play.
Better for builders
The layout is made for people who tinker: easy access, open layout, and a design that can adapt to future v2/v3 panels or side ducts without rebuilding the whole rig.
Want to be in the first batch?
v1 will be a small run, focused on real-world testing and feedback. Drop your build details and we’ll tap you when it’s ready.
Apply for early access